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Breeder Conduct Standards and Ethical Guidelines

General Breeder Ethics and Conduct Standards

1. What standards of animal welfare and breeding ethics are required for breeders listing animals on the site?

AmericanBreeder.com is committed to promoting responsible breeding and ensuring the welfare of all animals listed on the platform. Breeders are required to adhere to high standards of care, including providing animals with proper nutrition, medical care, and safe, clean housing. Breeders must also implement ethical practices, prioritizing the health and well-being of both parent animals and offspring. This includes avoiding any inhumane practices, ensuring socialization, and addressing the specific needs of each breed. By agreeing to these terms, breeders affirm their commitment to responsible breeding and the highest animal welfare standards.

2. How does the platform verify the credentials, experience, and ethical standards of breeders?

To ensure credibility, AmericanBreeder.com verifies breeder credentials by requesting documentation such as certifications, licenses, and relevant experience records where applicable. Breeders may be asked to provide evidence of their qualifications and ethical commitment, and each listing is subject to review. Users are encouraged to review breeder profiles, which often include detailed information on experience and certifications, helping potential buyers make informed decisions. Additionally, users are welcome to report any concerns they may have about a breeder's practices, helping maintain a trustworthy community.

3. Are there specific certifications, licenses, or qualifications breeders need to provide to post ads?

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Species-Specific Posting Requirements

General Species-Specific Guidelines

How can I ensure my listing meets the species-specific guidelines for ad approval?

To meet AmericanBreeder.com’s guidelines for ad approval, focus on creating a detailed and transparent listing that provides all necessary information for prospective buyers. Start by choosing the exact breed category when creating your ad, as this directly affects where your ad will appear on the site. Enter the breed name into the "SEARCH & SELECT YOUR BREED" field to confirm your selection from the dropdown list. Inaccurate breed selections could result in your ad appearing in the wrong category, impacting visibility.

When writing your ad, be sure to include comprehensive details that demonstrate your commitment to ethical and responsible breeding practices. Include specifics about your animal’s breed, age, lineage (if available), and any relevant health or care information. Transparency in your listing helps build trust and ensures your ad aligns with site standards. For additional help, we recommend watching the "How to Advertise" video guide accessible in the top menu, as well as exploring the “Quick Start Library” videos for an overview of the features and guidelines to follow.

Are there specific fields or details required for each animal species, such as breed, age, lineage, or specific care needs?

Yes, AmericanBreeder.com encourages breeders to provide detailed and accurate information for each animal listing. Required fields typically include breed, age, and a description of any specific care needs, which help potential buyers understand the animal's requirements and background. For breeders with purebred animals, including lineage details or certification information can add value to the listing and appeal to buyers seeking specific pedigree traits. You’ll also have the option to include extra photos beyond the initial six allowed, with an option to add up to six more for a small fee, enhancing your ad’s appeal with a total of 12 images.

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Ad Content Rules and Prohibited Items

1. Prohibited Ad Content and Animal Types

1. What types of animals and items are prohibited from being advertised on AmericanBreeder.com?

AmericanBreeder.com is committed to fostering a safe, ethical environment for animal classifieds. We prohibit ads for endangered or protected species, animals considered invasive, and any animal intended for illegal purposes. Additionally, we do not allow listings for animal parts (such as pelts, ivory, or bones), animals used specifically for research, and animals meant for food or traditional medicine. Our site also restricts advertisements for pets whose sale or ownership is banned under local or national laws, ensuring compliance with regulations that protect both the animals and the public.

2. Are there specific breeds or animal types restricted due to local laws or platform policies?

Yes, AmericanBreeder.com respects regional, state, and national regulations, as well as ethical guidelines, to ensure responsible pet advertising. For example, some states restrict or ban specific breeds or types of animals due to public safety concerns or environmental risks. Restricted animals may include certain exotic species, specific breeds classified as dangerous, or hybrids of domestic animals with wild counterparts. We advise users to research and comply with their local laws before creating a listing, as ads violating these restrictions may be rejected or removed.

3. Why are ads promoting exotic animals, wildlife, or animals for export often rejected or moderated?

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Listing Compliance Checklists

General Listing Compliance

1. What specific information is required to create a compliant listing for animal sales, and how can I ensure it meets platform standards?

On AmericanBreeder.com, each listing must include clear, honest information to ensure compliance and provide transparency for potential buyers. Required details for a compliant listing include:

  • Animal’s Age and Breed: Select the correct breed from our dropdown menu during listing creation. Incorrect breed selection could impact listing placement and search accuracy.
  • Location and Seller Contact: While displaying your last name and street address is optional, your city and state are necessary to give buyers insight into the animal's location.
  • Health and Vaccination Status: Provide up-to-date health records, and indicate whether the animal has received any vaccinations, veterinary care, or microchipping.
  • Pricing and Terms: Clearly list the price, any deposit requirements, and terms of sale.
  • High-Quality Images: You may upload up to 12 images with paid upgrades, which help visually represent the animal’s physical characteristics accurately.

To ensure platform standards are met, review the “How to Advertise” videos on the “Advertise” tab to understand listing best practices and to get step-by-step instructions on creating compliant listings.

2. How can I confirm that my listing content complies with local, state, and federal regulations for animal sales?

AmericanBreeder.com encourages sellers to familiarize themselves with relevant animal sale laws that vary by location. Start by checking the regulations in your state or region, particularly those regarding animal welfare, permitted sales, and breed restrictions. For example:

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Expiry, Renewal, and Automatic Relisting of Ads

Ad Renewal and Expiry Management

How can I renew my ad before it expires to maintain visibility without interruption?

To renew your ad in advance and keep it active without any gaps, simply log into your account and navigate to the “My Ads” section from your ACCOUNT menu. You’ll find a list of your active ads with a “Renew” option next to each one that’s nearing expiration. Clicking on “Renew” will allow you to select your preferred renewal options, including any upgrades to enhance visibility, such as featuring your ad in the carousel or highlighting it. By renewing before the expiry date, you ensure your ad remains visible without any downtime, helping maintain your presence and ranking on AmericanBreeder.com.

What steps should I follow if my ad expires, but I want to restore it immediately without creating a new listing?

If your ad has expired and you’d like to restore it without starting from scratch, go to ACCOUNT > My Expired Ads. Here, you’ll see all your recently expired ads with an option to “Reactivate”. Simply click on “Reactivate,” select your desired duration, and confirm your renewal. This will bring your ad back to life quickly and keep all its original settings, including any images and details, so you can resume visibility instantly.

If I allow my ad to expire and re-list it later, will it affect my ad’s ranking or visibility compared to continuously renewed ads?

Yes, letting your ad expire can affect its ranking and visibility. Continuously renewed ads tend to maintain higher placement and better exposure, as frequent renewals signal more active listings. If your ad expires and is reactivated later, it may start lower in the search rankings until it regains traction. To keep your ad competitive and ensure it’s always visible to potential buyers, we recommend renewing it on time. For added visibility, consider upgrading options, such as highlighting your ad or placing it in the featured carousel.

How can I quickly see which of my ads are nearing expiration, and can I renew them in bulk to save time?

To check which ads are approaching expiration, log in and head to ACCOUNT > My Ads. Here, you’ll find a list of all your active ads with expiration dates. You can select multiple ads and renew them in bulk by using the “Bulk Renew” option at the top of the page. This option saves you time by allowing you to extend all your selected ads simultaneously, ensuring uninterrupted visibility for all your listings.

How can I navigate to my expired ads and reactivate them with a few clicks?

If you have ads that have expired, simply go to ACCOUNT > My Expired Ads. Here, you’ll see each expired listing with a “Reactivate” button next to it. Clicking on “Reactivate” lets you renew the ad, adjust its duration, and select any promotional upgrades if desired. This streamlined process makes it easy to get your ad back up and running with minimal effort, helping you maintain visibility without needing to recreate your listing.

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Featured, Boosted, and Sponsored Listings

Upgrading to Featured, Boosted, or Sponsored Listings

1. How do I upgrade my ad to a featured, boosted, or sponsored listing on the platform, and what steps are required?

To upgrade your breeder ad listing to a Featured, Boosted, or Sponsored status, follow these steps:

  1. Log into Your Account: Begin by logging into your breeder account. Ensure you have funds available, as these upgrades require pre-funded credits, or you can purchase directly at checkout.
  2. Access Ad Options: Navigate to your ad listing under "My Ads" in your account. Select the ad you want to upgrade and choose “Upgrade Ad Options.”
  3. Select the Upgrade Type:
    • Featured Listing: Places your ad in the featured carousel for high visibility on the category page.
    • Boosted Listing: Increases prominence by highlighting your ad with a light yellow background.
    • Sponsored Listing: Prioritizes your ad to appear at the top of the page once each day.
  4. Confirm and Pay: Choose your preferred upgrade(s) and confirm your choice. Payment can be processed through your account balance or via PayPal.
  5. Activation: Your upgraded listing status will go live within minutes and stay active for the duration of your chosen upgrade period.

If needed, refer to the AdsManager documentation for further support on ad listing modifications: AdsManager for Joomla.

2. What is the difference between a featured, boosted, and sponsored listing in terms of visibility, audience targeting, and cost?

Each upgrade option provides unique benefits to enhance your ad's visibility:

  • Featured Listing: Your ad is prominently displayed in the carousel at the top of the selected category page. This is ideal for broad audience exposure, giving your ad higher visibility to all users browsing that category. This option typically costs more due to its prime placement.
  • Boosted Listing: This upgrade highlights your ad with a soft yellow background, making it stand out among standard listings. This option is budget-friendly and effective for drawing extra attention within the listing feed.
  • Sponsored Listing: This premium option places your ad at the top of the page once daily, giving it priority visibility each day to capture frequent and early site visitors’ attention. Sponsored listings are well-suited for time-sensitive needs and generally incur a higher cost.

These options are tailored to reach various audience segments, whether broad exposure or highly visible placement.

3. Are there any subscription models or payment plans available for users who regularly want to boost or feature their listings?

Yes, AmericanBreeder.com offers convenient bundle packages for frequent ad upgrades. When you add funds to your account via the “Add Funds to Account” option in the top menu under "Account," larger bundles provide value-added bonuses, making regular upgrades more cost-effective.

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Ad Categories, Tags, and Keywords

1. Setting Up and Managing Categories, Tags, and Keywords

How do I add or edit categories, tags, and keywords to my ad listing?

To add or edit categories, tags, and keywords for your breeder ad listing on AmericanBreeder.com, start by logging into your account. Then, go to your ad management area, which can be accessed from the “My Listings” section under your ACCOUNT menu dropdown. When creating a new listing or editing an existing one, you’ll see options to select a category that best represents the breed or type of animal you’re advertising. Start typing the breed name in the "SEARCH & SELECT YOUR BREED" field, and choose from the dropdown that appears. This ensures your ad is placed correctly in the appropriate breed category. You can also enter relevant tags and keywords to enhance visibility. These tags will help users find your listing when searching for specific traits, features, or qualities associated with your animal.

Can I add multiple categories or tags to a single listing for better visibility?

Yes, AmericanBreeder.com allows you to add multiple tags to a single listing, giving your ad broader reach within relevant searches. However, each listing is limited to one primary category, which should be the most accurate match for your breed or animal type. Tags provide flexibility to highlight unique attributes or selling points, while your primary category will keep your ad organized in the right section of the site. Adding multiple relevant tags can improve your listing’s visibility in search results, but be sure to only use tags that genuinely describe your ad to maintain quality and relevance for potential buyers.

Are there restrictions or guidelines on the types of tags I can use for my animal ad?

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Image, Video, and Media Requirements

Media Upload Requirements and Restrictions

1. What are the quality, size, and format requirements for uploading images and videos in listings?

For high-quality listings on AmericanBreeder.com, all images must meet certain specifications to ensure they display clearly and accurately. Each image should be at least 800 x 800 pixels in resolution to avoid pixelation or blur, allowing viewers to see your animals in detail. Files should be in JPEG or PNG format to ensure compatibility across all devices. Image files must not exceed 5 MB each for smooth uploading. Currently, video uploads are not supported within breeder ad listings, but you can link to external video content if desired.

2. Are there specific requirements for file formats to ensure compatibility across all devices?

Yes, for optimal compatibility and quick loading, AmericanBreeder.com supports JPEG and PNG formats for image uploads. These formats are widely compatible across desktop and mobile devices, ensuring that potential buyers can view your images clearly regardless of the device they’re using. Other formats, such as GIFs or BMPs, are not supported to keep loading times efficient and ensure consistency across listings.

3. How many images and videos can I upload per listing, and is there an option to purchase additional media slots?

With each ad listing, breeders can upload up to six images at no extra cost. If you’d like to enhance your listing with additional visuals, an upgrade allows for six extra images for a small fee of $2, bringing the total to twelve images. Videos are not currently supported in breeder listings. However, you can provide external video links if you’d like to showcase additional footage of your animals.

4. Are there any restrictions or prohibited types of media that can’t be used in listings?

Yes, to maintain the professionalism and safety of the platform, there are specific restrictions on media uploads. Images must be family-friendly and focused on the animals for sale. Prohibited content includes:

  • Images with overlays, watermarks, or excessive text.
  • Distressing, graphic, or abusive images.
  • Media that could mislead potential buyers (e.g., altered images or stock photos not representative of the actual animals).

These guidelines help ensure that the listings remain accurate, professional, and ethical.

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Creating and Editing Ad Listings

1. Creating and Preparing a New Ad Listing

1. How do I start creating a new listing, and what information should I prepare beforehand?
To create a new listing on AmericanBreeder.com, log in and select “Create New Listing” from the dashboard. Begin by preparing details about the animal you’ll be listing, including its breed, age, health background, and any other relevant traits that might interest potential buyers. It’s helpful to have high-quality images ready, as well as any documentation of health certifications or vaccinations. If you want to feature additional images, you can upgrade to allow up to 12 images per ad. Make sure to select the correct breed from the dropdown list during setup, as this will ensure your ad appears in the appropriate category.

2. Can I save a draft of my ad if I need more time to complete it, and where can I find my drafts later?
Yes, AmericanBreeder.com allows you to save drafts of your ad. If you need additional time to gather information or finalize details, simply save your draft, which will then be available in your account’s ad management section. To access your saved drafts, log in, navigate to your account dashboard, and locate the “My Listings” section, where any drafts or published ads will be stored for future editing.

3. Are there breed-specific or age requirements for animals that can be listed on this site?
AmericanBreeder.com has guidelines to promote responsible breeding practices, which may include certain age and health requirements. Always refer to the site’s breed-specific recommendations or age requirements, as some categories may have particular rules based on breed standards or legal regulations. Additionally, it’s encouraged to list animals at an appropriate age for adoption or sale to ensure ethical practices and the animal’s well-being.

4. What health or vaccination documentation should I include to reassure buyers about the animal’s condition?
Providing clear documentation of the animal’s health status and vaccination history can greatly increase buyer trust. Prepare to upload or include information about health certificates, vaccination records, genetic tests, or any veterinary assessments relevant to the breed or age of the animal. Health documentation can set your listing apart and reassure potential buyers about the condition and care standards of the animals in your listing.

5. Are there guidelines for describing animals ethically and accurately to prevent misleading information?
Yes, it’s essential to describe animals honestly and ethically to maintain transparency and trust on AmericanBreeder.com. Avoid exaggerating traits or using misleading language. Highlight the animal’s unique qualities, but ensure that you’re factual and straightforward about its temperament, health, and characteristics. Misrepresenting an animal’s behavior or health can lead to disappointment for both buyers and breeders, so providing accurate details will help foster a positive reputation and build buyer trust.

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Profile Customization

Profile Overview and Customization

How do I customize my profile to highlight my experience, certifications, and expertise as a breeder?

To showcase your experience, certifications, and expertise, navigate to ACCOUNT > Edit My Profile from the top menu. You can include details about your breeding practices, years of experience, certifications, and any professional affiliations in the Bio section. Consider listing the species or breeds you specialize in and any notable successes or awards. Using AdsManager, your profile can also include icons linking to your social media platforms, where you may further share your work and connect with buyers. To set this up, scroll to the bottom of your profile editing page and enter each social media URL (starting from “www.”).

What details should I include to build trust with potential buyers, and are there recommended ways to complete my profile to increase engagement?

Trust is key in animal classifieds. To increase buyer confidence, we recommend sharing:

  • Certifications or Health Testing: If your animals undergo health screenings or certifications (e.g., genetic testing, AKC certifications), list these in the Bio.
  • Breeding Practices: Describe any ethical breeding practices you follow to emphasize care and quality.
  • Contact Preferences: Enabling visibility of your last name or street address is optional. Showing these can help increase transparency.
  • Social Media Links: Buyers can view additional images, reviews, and your day-to-day updates on linked social media, making it easier to assess your credentials and animal care standards.

Are there specific profile fields or badges that signify compliance with animal care standards or ethical breeding practices?

Yes, AmericanBreeder.com offers specific fields where you can indicate compliance with health and welfare standards. For example:

  • Profile Fields: You can add certifications, breeding practices, and health test summaries directly in the Bio section to highlight these credentials.
  • Icons and Badges: The platform is exploring badges for recognized compliance standards, which can offer a quick visual cue to buyers about your ethical practices. These will be displayed in your profile and ad listings.

How can I add and update my profile picture and banner image, and are there guidelines for image quality?

To update your profile picture or banner, access the Edit My Profile section under ACCOUNT. For best results, we recommend:

  • Profile Picture: A clear, high-resolution image with a neutral background to keep the focus on you.
  • Banner Image: An image showcasing your breeding environment or animals. Ensure the photo is sized to fit within AmericanBreeder.com’s recommended dimensions for optimal display. Images should be high-quality (at least 72 dpi) to look professional and inviting on your profile and ads.

Can I create a custom bio section with formatting options to improve readability for users?

Yes, the Bio section offers basic formatting to enhance readability. You can create structured paragraphs to organize information, and, as AmericanBreeder.com expands, additional formatting options will be considered. For now, we recommend keeping your bio concise and well-organized, using line breaks to separate sections such as Experience, Certifications, and Breeding Philosophy to help users quickly find relevant information.

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Account Verification and Security

Privacy and Data Security

Is my data stored securely during the verification process, and who has access to my sensitive information?

Yes, your data is stored securely during the verification process. American Breeder employs advanced encryption protocols to protect your sensitive information, ensuring it remains confidential and secure. Access to your data is strictly limited to authorized personnel responsible for verification and compliance, and it is never shared with unauthorized third parties.

How does the platform ensure the security of my account information and prevent unauthorized access?

To safeguard your account information and prevent unauthorized access, American Breeder implements several security measures:

  • Secure Login Systems: Utilizing the Improved Login Module by Offlajn, the platform offers features like two-factor authentication and CAPTCHA to enhance login security.

  • Regular Security Audits: Routine assessments are conducted to identify and address potential vulnerabilities, ensuring the platform remains secure against emerging threats.

  • User Education: Providing guidance on creating strong passwords and recognizing phishing attempts helps users maintain their own account security.

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Registration and Login

Account Registration and Requirements

1. How do I register an account on the website, and are there any specific requirements for breeders, sellers, or businesses?

To create an account on American Breeder, click the "Register" button at the top right of the homepage. You’ll be guided through an easy, secure process where you’ll need to provide your name, email address, and a password. For breeders, sellers, or businesses, there are a few additional steps to help manage listings effectively:

  • Business and Breeder Profiles: American Breeder offers enhanced profile options for breeders, sellers, and businesses, where you can specify your role and access tools for managing multiple listings or breeder credentials.

Once registered, users can immediately explore the platform, post ads, or edit their profile to provide more information about their services or listings.

2. Can I register as a business or organization if I manage multiple breeders or animal listings?

Yes, American Breeder supports organizations or businesses that manage multiple breeders or listings. During registration, simply select the “Business” option to unlock features designed for multi-listing management. This account type includes:

  • Centralized Dashboard: Access a unified dashboard where you can manage, edit, and monitor multiple listings from one place, a feature made possible through the Ads Manager.
  • Team Management: Certain permissions allow you to add additional users or team members to manage listings under your account.

Businesses and organizations with multiple breeders can therefore streamline their operations directly within the platform, which is built to accommodate the unique needs of larger-scale animal operations.

3. Are there any age restrictions for creating an account, especially for handling specific types of animal sales or interactions?

Yes, American Breeder requires users to be at least 18 years old to create an account. This age limit aligns with responsible breeding and animal management practices and reflects legal requirements related to sales and animal care.

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